According to a representative study carried out by TNS Infratest, the liberalisation of electricity and gas markets has been accompanied by an increase in customers’ need to select their own tailored products from the multitude of energy products on offer. Customers want a secure and inexpensive supply of electricity and gas. At the same time, many customers accord great priority to the products being compatible with the environment and climate-friendly.

How to square the circle? This calls for great flexibility at energy suppliers. MVV Energie acted early to tailor its product portfolio to customers’ needs. Following TERRA and FUTURA, two green electricity products available regionally, all eyes turned to SECURA Energie GmbH, a subsidiary of the MVV Energie Group, which began by offering SECURA Ökostrom, a green electricity product, on a nationwide basis. This was followed on 1 October 2009 by SECURA Naturgas, a CO 2 -neutral natural gas product available in select sales regions. Inexpensive prices and integrated insurance policies make these two green products especially attractive for private customers.

With its Electricity Fund for industrial and commercial customers, MVV Energie has played a pioneering role in the market for structured procurement services. This intelligent way of procuring electricity on the exchange via our trading experts is now a well-established success story. Our customers have benefited from the advantages of modern procurement. One example – 40 member companies in the Bavarian Stone and Soil Industry Association (BIV) procure their electricity via
MVV Energie’s Electricity Fund. Based on a total volume of around 36 million kilowatt hours, the potential saving for the 2010 supply year amounts to Euro 469 000. That represents a cost saving of no less than 29 % compared with the conventional market price. Customers with an eye not only for their costs, but also for the environment, can at a small premium enjoy the benefits of the Electricity Fund with the ecological option. With its Gas Fund, on offer since April 2009, MVV Energie has taken the same promising, customer-friendly course of inexpensive, risk-minimised procurement via the exchange.

541
GWh a year is the volume of natural gas for 51 customers acquired for the 2010 supply year since the launch of sales with MVV Energie’s Gas Fund in April 2009.

4 527
GWh of electricity were purchased by 715 customers across the whole of Germany via MVV Energie’s structured procurement in the 2008/09 financial year (previous year: 3 578 GWh).